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12/08/2020

IACC hosts a virtual Masterclass featuring organic and sustainable Piedmont wines for top buyers in Houston.

On Monday, December 7, the Italy-America Chamber of Commerce South Central hosted a virtual Masterclass and tasting of some of Piedmont’s top organic and sustainable wineries for leading buyers, importers, distributors, and wine-focused media in Houston.

Guests at the virtual Masterclass event tasted through 10 wines that had been shipped to Texas especially for the online gathering.

The wineries and wines had been selected by GBExport, which is based in Alba, Piedmont, and is one of the IACC’s partners in Italy. The firm also handled the logistics.

One of the IACC’s domestic partners, GrapeIn, an online portal that connects small wineries with regional distributors in the U.S., created a page for the event where information about all the wineries was posted, including their availability in the U.S.

The guests, which included the Houston Chronicle wine writer and one of the top Italian-focused wine bloggers active in the U.S. today, were thrilled to taste through the bottlings of Barolo and Barbaresco, of course. But they were also eager to try the Grignolino, a wine made from a relatively obscure grape variety. All agreed it was one of the highlights in the superb flight of high-quality wines.

Watch a video of the event below.

This event was made possible with the support of the Italian Foreign Ministry’s “Extraordinary Italian Taste” campaign. Please follow both on social media using the hashtags: #iffoodcouldtalk #trueitaliantaste #extraordinaryitaliantaste.

Thank you to the following organizations for their support.

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